E-Commerce 101: Conversion Rates
Your e-commerce store’s conversion rate is the ratio of visitors to customers. It’s the percentage of visitors that actually complete a sale online. Simple example: 20 sales / 1000 unique visitors =...
View ArticleTop Reasons Visitors Abandon Shopping Carts
The average conversion rate for e-commerce websites is 2%, which means that the vast majority of customers don’t make a purchase.As many as 10-20% of your unique visitors will place an item in their...
View ArticleSpeaking at the eCommerce Merchants Trade Association
I’ll be speaking tomorrow at the Atlanta chapter of the eCommerce Merchants Trade Association. I’m going to talk about 3 simple action items that can dramatically increase your conversion rate. I’ve...
View ArticleSpeaking at the eCommerce Merchants Trade Association
I’ll be speaking tomorrow at the Atlanta chapter of the eCommerce Merchants Trade Association. I’m going to talk about 3 simple action items that can dramatically increase your conversion rate. I’ve...
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